Some of us were unlucky enough to remember life without social media. That time when our smaller businesses didn’t stand a chance against those corporate giants. Well this is a much different time. A time […]
The Latest Articles
A Few Email Marketing Strategies To Help Make You Money
Its really no secret that email is the most effective marketing channel in our lives today. Beating out social media of PPC. And the best thing, unlike PPC, its all permission based. People want to […]
How much is a social media follower worth?
What is the real value of a social media connection? How much is a social media follower worth? Are fake follower counts better for business? The more followers you have on social media the better, right? […]
The Shocking Truth About What To Talk About on Social Media
What Should We Talk About on Social Media? What To Talk About on Social Media. This is the number one question I get asked all the time when evaluating and consulting on brands or professionals looking […]
Increasing landing page conversions in 8 simple steps
I bet you’ve spent a lot of time and energy on your website. Now it’s time to design, develop and launch a landing page for a new campaign you’re running with the goal of trying […]
Best practices for creating a live broadcast with Facebook
I wasn’t the most skilled when it came to Live video, Facebook Live video to be more specific. Why? Because I had never spent the time to look into the best practices that surround a […]
Anatomy Of The Perfect Real Estate Blog Post
Recently, a real estate agent friend asked if I had a blog posting template that I used for clients and for personal blog use. She knows the importance that being seen as a local market leader […]
The Real Truth About Social Media Posting Schedules
Every time you post on social media, you are flirting with your audience. Sure flirting can be seen as a fine art of frequency, but how often is too often? What do the worlds most perfect […]
3 Reasons Your Business Should Be Blogging For Leads
The successful ones are doing it… Discover the 3 unique ways business blogging will help generate more leads, prove ROI, increase budgets and attract top talent. Its 2016 and business blogging is killing it in the SEO […]
How To Be CASL Compliant Without Losing Your Mind
What is CASL CASL is Canada’s anti-spam legislation act that came into effect July 1, 2014. It is in place to protect Canadians inboxes while making sure that businesses can still continue to compete in the global […]
2017 is the year of the digital strategy
As digital strategy increasingly becomes a priority for Canadian business leaders, there are also more questions about what should be included in a digital strategy and if it makes sense for businesses to adopt one. First lets […]
Demystifying UTM tracking codes
One crucial aspect of being an effective marketer is being able to measure your successes. Whatever metrics you use, you want to provide people involved with all of the ammunition available to prove what you […]